The Jockey Club announced that it has enhanced its free Tattoo
Identification Services by adding access to its markings database to the tattoo
research module.
The free tattoo identification service was unveiled in April to help owners
identify tattooed but unknown Thoroughbreds in their possession. For legible
tattoos, owners could use a free tattoo lookup feature available from The Jockey
Club’s website, and for illegible tattoos or partial tattoos, customer service
representatives from the Registry were made available to provide free research
of a Thoroughbred’s identity using the information contained in The Jockey
Club’s database, including color, markings and photographs.
More than 1,700 requests for tattoo
identification assistance were received via e-mail since April 15 and close to 14,000
tattoo lookups performed directly by customers using The Jockey Club’s
Interactive Registration platform.
The new features will enable customers to obtain potential matches of
registered Thoroughbreds based upon identification characteristics they supply.
Official markings of possible matching Thoroughbreds are returned for comparison
to the horse in question.
“We were overwhelmed by the pent-up demand for this service when first
introduced, but in the course of working through the initial backlog with our
customers we were able to jointly identify enhancements that could improve the
service,” explained Alan Marzelli, president of The Jockey Club. “Providing
access to our markings database was a natural first step to take, and one that
should significantly improve the chances of successfully identifying tattooed
but unknown Thoroughbreds.”
Comprehensive information on Tattoo Identification Services is available
at www.jockeyclub.com.